Registration is now open for the 2026 LMA Annual Convention and World Livestock Auctioneer Championship! Don’t miss this opportunity to connect with industry professionals, gain valuable insights, and experience one of the most exciting events in the livestock marketing industry.

2026 LMA Annual Convention Registration Now Open

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2026 LMA Convention and World Livestock Auctioneer Championship

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The convention will be held in Deadwood, South Dakota, and the World Livestock Auctioneer Championship will be held at St. Onge Livestock in St. Onge, South Dakota. The dates are June 17-20, 2026.

Convention Guest Notice – Casino Properties

Please be advised that meetings, event spaces, and host hotels for the LMA Annual Convention are located within properties that include active casino operations. All guests are required to comply with property and gaming regulations at all times.

Casino rules strictly prohibit minors from loitering on the casino floor or from being present at gaming tables or slot machines. Minors are permitted to cross the casino floor for the purpose of accessing hotel rooms, restaurants, meeting spaces, or other non-gaming areas.

We appreciate your cooperation in ensuring compliance with these policies.

Convention Agenda

1:00 p.m. – 5:30 p.m. — Registration Desk Open

1:00 p.m. – 2:45 p.m. — Emergency Preparedness Meeting (Open Session)

3:00 p.m. – 5:30 p.m. — Government and Industry Affairs Committee (Open Session)

5:30 p.m. – 6:30 p.m. — Welcome Cocktail Reception hosted by Auction Insurance Agency (AIA)

5:30 p.m. – 7:30 p.m. — WLAC Committee Meeting (Closed Session)

5:45 p.m. – 8:30 p.m. — Government and Industry Affairs Committee (Closed Session)

7:00 a.m. – 4:45 p.m. — Registration Desk

7:00 a.m. – 9:00 a.m. — Committees Update Panel & Member Forum

8:45 a.m. – 1:30 p.m. — Mount Rushmore Tour

9:30 a.m. – 10:15 a.m. — Board of Directors Meeting (Closed Session)

9:30 a.m. – 10:30 a.m. — Morning Mixer hosted by Auction Insurance Agency (AIA)

10:30 a.m. – 12:00 p.m. — Board of Directors Meeting (Open Session)

12:00 p.m. – 1:00 p.m. — Networking Lunch 

12:00 p.m. – 4:00 p.m. — Semi-Finalist Briefing - Lunch for Semi-Finalist will be at the St. Onge Bar on way to market

1:00 p.m. – 2:00 p.m. — Breakout Session 1: Fraud Prevention - How Livestock Marketers Are Targeted and What Tools Can Help to Stop the Next Attempt

2:15 p.m. – 3:15 p.m. — Breakout Session 2: From Incident to Action - Injury Protocols Every Livestock Marketing Business Should Have

3:30 p.m. – 4:30 p.m. — Breakout Session 3: Practical Digital Marketing Tools for Livestock Marketers

4:45 p.m. — Busses to begin loading from the Lodge

6:00 p.m. - 9:00 p.m. — Host Market BBQ & Contestant Draw at Spur Creek Saloon & Ranch, Newell, SD

8:00 a.m. – 6:00 p.m. — Registration Desk Open

8:00 a.m. – 9:30 a.m. — General / Panel Session 1: They've lived it - The experience and advice from seasoned office managers that they wish they'd have known starting out.

9:15 a.m. – 10:15 a.m. — Ring Judges Briefing (Closed Session)

9:30 a.m. – 11:30 a.m. — Deadwood Walking Tour

9:45 a.m. – 11:15 a.m. — General / Panel Session 2: Unwelcome Visitors - Managing the Pests and Pathogens Testing Our Industry Preparedness

10:15 a.m. – 11:15 a.m. — Interview Judges Briefing (Closed Session)

11:30 a.m. – 12:50 p.m. — LMA Annual Gathering & Recognition Lunch

12:50 p.m. – 1:15 p.m. — Market Marshal Photo Op with WLAC Champions

1:00 p.m. – 1:30 p.m. — Sweet Tooth Ice Cream Break

1:15 p.m. – 1:25 p.m. — Semi-Finalists Report for Interviews 

1:30 p.m. – 5:00 p.m. — Contestant Interviews

2:00 p.m. – 3:00 p.m. — PLIC Board Meeting (Closed Session)

6:00 p.m. – 7:00 p.m. — PAC Reception

7:00 p.m. – 9:30 p.m. — PAC Auction & Buffet Dinner

7:30 a.m. – End of Sale — Remote Viewing Room

8:00 a.m. – End of Sale — WLAC Competition

6:30 p.m. – 7:00 p.m. — WLAC Awards Reception - Deadwood Mountain Grand, downtown Deadwood

7:00 p.m. – 9:00 p.m. — WLAC Banquet & Awards Ceremony - Deadwood Mountain Grand, downtown Deadwood

2025 WLAC Photos

During Livestock Marketing Association’s annual D.C. Fly-In, Rep. Dusty Johnson (R-South Dakota) received the Friend of the Livestock Marketing Industry award for going above and beyond in congressional service on behalf of the livestock marketing industry.

“We’re grateful to Congressman Johnson’s support of the livestock and livestock marketing industry,” said LMA chief executive officer Forrest Mangan. “He’s been a real champion for the issues that are important to the livestock marketing industry.”

In the 117th, 118th and 119th Congresses, Johnson has championed the Amplifying Processing of Livestock in the United States, or A-PLUS, Act, which would direct the U.S. Department of Agriculture to revise outdated regulations to allow certain market agencies to hold ownership, invest or participate in the management of a livestock harvest facility. The prohibition is due to an outdated regulation written for terminal stockyards which predates the current, transparent form of price discovery at livestock auction markets. Allowing additional opportunities for investment in the meat processing industry may help increase competition and capacity.

Johnson has also advocated for the issues supported by the Common Ground Coalition, a group of cow-calf producers, stocker operators, marketers, feeders and allied industry who believe they’re stronger when they stand united to preserve rural America and the nation’s food supply. Many of the agriculture-friendly tax proposals championed by the Common Ground Coalition, such as raising the estate tax exemption, restoring bonus depreciation, lowering individual tax rates, preserving the step-up in basis and Section 199A business deduction, were passed into law in 2025 in the One Big Beautiful Bill Act, thanks in part to Johnson’s leadership and support.

“Whether it’s supporting the policies and initiatives most important to LMA or stopping by a South Dakota livestock auction market while in the area, Johnson has been a true friend and ally,” Mangan said. “While LMA will miss his leadership and support in Congress, we’re confident he will continue his service to South Dakota and the agriculture industry.”

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