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Producer Profitibility Panel

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June 15, 2024

Oklahoma City, Oklahoma

2024 LMA Annual Convention Producer Profitability Panel

During the 2024 Livestock Marketing Association Annual Convention in Oklahoma City, a panel discussed the challenges that are driving more producers out of the business, as well as the opportunities to make livestock production a sustainable way of life for future generations.

The session was moderated by Russell Nemetz of the Western Ag Network and included panelists Brad Boner from the American Sheep Industry Association and M Diamond Angus Ranch; Carol Medeiros, a certified public accountant and owner of Rancho Casino Angus; Jake Parnell from Cattlemen’s Livestock Market; and Matt Perrier from Dalebanks Angus Ranch.

LMA Producer Profitability Panel - 2024 LMA Annual Convention

During the 2024 Livestock Marketing Association Annual Convention in Oklahoma City, a panel discussed the challenges that are driving more producers out of the business, as well as the opportunities to make livestock production a sustainable way of life for future generations. The panel was moderated by Russell Nemetz of the Western Ag Network and included panelists Brad Boner from the American Sheep Industry Association and M Diamond Angus Ranch, Carol Medeiros, CPA and owner of Rancho Casino Angus, Jake Parnell from Cattlemen’s Livestock Market, and Matt Perrier from Dalebanks Angus Ranch.

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About the Livestock Marketing Association

The Livestock Marketing Association (LMA), headquartered in Overland Park, Kan., is North America’s leading, national trade association dedicated to serving its members in the open and competitive auction method of marketing livestock. Founded in 1947, LMA has more than 800 member businesses across the U.S. and Canada and remains invested in both the livestock and livestock marketing industries through member support, education programs, policy representation and communication efforts.